Just wanted to give a little reminder post today about creating and updating your specials page.  Fathers Day is just around the corner, and many people are getting online and looking at what options they have when it comes to finding the perfect gift for good ole Dad.  I wanted to take this opportunity to remind any dropshipping business owners, or clients of mine to make sure and add in a "Fathers Day Special" to your website.  You still have plenty of time to take advantage of the Fathers Day shoppers so don't worry about being to late.

Another good reminder is making sure you actually have a specials page, and then even more important - making sure its updated.  You don't want someone to find your specials page in July with a Valentine special.  That will lose you credibility on your website faster then anything! 

Fathers Day specials don't have to be anything to crazy, so even offering something like 5-10% off on all orders from now until Fathers Day would be ok.  Bottom line here is to remember to do something.  People are looking for deals during the holidays, and that is what we need to give them.

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